How to rank your website keywords quickly

 

Ranking your website keywords quickly is a complex process that requires a combination of technical optimizations, content creation, and strategic promotion. Here are some general steps to help improve your website's keyword rankings:

1. Keyword Research: Identify relevant keywords and phrases that are relevant to your website's content and have a decent search volume. Use keyword research tools to find popular and low-competition keywords.

2. On-Page Optimization: Optimize your website's pages by incorporating the selected keywords into the page titles, headings, meta descriptions, and throughout the content. Ensure that your content is high-quality, informative, and relevant to the target keywords.

3. Technical SEO: Improve your website's technical aspects, such as page loading speed, mobile-friendliness, URL structure, sitemap creation, and easy navigation. Technical SEO ensures that search engines can easily crawl and index your website's pages.

4. Link Building: Build high-quality backlinks from reputable and relevant websites. Backlinks are an important ranking factor for search engines. Acquire backlinks through methods like guest posting, content promotion, influencer outreach, and participating in industry directories.

5. Content Creation: Continuously create and publish valuable and engaging content on your website. Regularly update your blog or news section with informative articles, tutorials, case studies, or any other content that your target audience may find useful.

6. User Experience: Ensure that your website provides a positive user experience. This includes having a clean and intuitive design, easy navigation, fast loading times, and mobile responsiveness. User-friendly websites tend to have better engagement metrics, which can indirectly impact your rankings.

7. Social Media Promotion: Share your content on social media platforms to increase its visibility and encourage others to share and link to it. This can help generate more traffic to your website and improve its overall visibility.

It's important to note that ranking highly for competitive keywords can take time, and there are no guaranteed shortcuts or tricks to achieve instant results. SEO is a long-term strategy that requires consistent effort and adaptation to search engine algorithm updates. Additionally, it's always a good idea to stay up-to-date with the latest SEO best practices and guidelines to ensure you're following ethical and effective strategies.

Google December 2020 Core Update rolling out

 Google has launched the December 2020 Broad Core Update yesterday afternoon, this comes after SEOs eagerly awaiting an update since the May 2020 core update seven months ago. Some thought we might not get another core update in 2020 but we did.

This update, so far, and it is early, seems to have the teeth of a true Google broad core update. Some sites are reporting huge wins or losses, like over 30% or more and it is less than a day since it began to roll out.

We have been tracking many Google algorithm updates that have gone unconfirmed since the May 2020 update, including one over the past few days. It seems the updates we noticed earlier this week are unrelated to this December 2020 core update.

Google said yesterday on Twitter "later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the December 2020 Core Update. Our guidance about such updates remains as we’ve covered before."

Yes, last time it took about two weeks to fully roll out but most noticed the last update within 24 hours after the update started to roll out. The May core update started on May 4th and ended on May 18th. So that is a full two weeks, although like I said, most people noticed the impact very early on.

So keep an eye on it!

Timing The Core Update

The previous core update was 7 months ago on May 4, 2020, the May 2020 core update. The one prior to that was on January 13, 2020, the January 2020 core update and the one before that was on September 24, 2019, the September 2019 core update. Oh, before that was on June 3, 2019, the June 2019 core update and I can go on and on.

The fun thing is that SEOs have been bracing themselves for this update since August. So instead of getting about four of these updates each year, in 2020 we had three - I mean, it makes sense, it is #2020. I mean, Google had its share of search bugs this year.

Many are surprised Google released the update now, before the holidays. But it is after Black Friday/Cyber Monday shopping, so my gut feeling was they would release it in early December because late December everyone is off at Google. I was just talking about this with someone a couple of days ago that my gut feeling was Google would release an update soon before the end of the year. Of course, if a business got hit by this right before the holidays, that will make for one sad holiday season for that family. 

Source about: https://www.seroundtable.com/google-december-2020-core-update-30545.html

What are Google Algorithms

 What are Google Algorithms?

Google’s algorithms are a complex system used to retrieve data from its search index and instantly deliver the best possible results for a query. The search engine uses a combination of algorithms and numerous ranking signals to deliver webpages ranked by relevance on its search engine results pages (SERPs).
In its early years, Google only made a handful of updates to its algorithms. Now, Google makes thousands of changes every year.
Most of these updates are so slight that they go completely unnoticed. However, on occasion, the search engine rolls out major algorithmic updates that significantly impact the SERPs such as:

Source: https://www.searchenginejournal.com/google-algorithm-history/